Trying to Get Your Business Out There

There are many ways to get your business out so people will know you are ready for business.  If you don’t get your name and/or business out there, you won’t get any business, which means your business won’t grow.  There are many ways to get this done, but don’t feel you have to do all of them at one time.

The many ways to get your business out there:

  • Use freelancing sites like oDesk, Elance, Freelancer, Guru, etc.  This can be a great way to get some experience under your belt. 
  • Social Media – Start a social media page on things like Facebook, Twitter and even LinkedIn to share about what you are doing.
  • Flyers – Put these at sites that will allow you to hang them.  Places can include the local library, laundry mat, banks and stores.
  • Blogs – If you have a special niche you will be providing services for you might want to consider using a blog.  If you use a free one, it will also help you with the cost as well.  Also, until you are able to pay for a website, this would be a great way to sell the services you will be providing.  For example, if you look at my blog and the pages I have, I have included quotes from clients and will be adding to it.  I will be adding a page about the services I offer and how to contact me for services.  I use WordPress  if you have LinkedIn, Facebook and Twitter, you can have your blog post show up on those pages as you write them.

There are many ways to get your business out for others to see.  It is about how you use it.  It is about using the resources you have wisely to be able to grow your business.


How to Get them to Hire You!!!

We all want to be hired, but we also want the right job.  Your job is to get the client to hire you to do work for them.  You want to make sure the job is a good match for you and you are a good match for the client.  There may be times you think you are right for a job with a client, but they don’t see it that way.  But in the process, they may feel you are a good match for another project they have going on.  If so, you still get a job.

I recently applied for a job and was invited to interview for the job.  During the interview process we found out I wasn’t the right person for the job I applied for, but ended up getting another job because of the contact.  The result of any contact you have is to get a job, whether it is the job you applied for, a better job for you, or even a referral.

If a contact doesn’t have a job for you, then try to get a referral so you can still work on getting work.  Also, once you have started working for a client you want to see if they have work for you, especially if they are happy with the work you have provided for them.  I was communicating with one of my clients today about a project I had worked on for him.  He needed to change what I was working on.  During the conversation I asked he let others know about what I was able to do when he ran into people who talked about needing a writer, proofreader and/or editor.  I one time did get a job through oDesk because someone was happy with the work I did.  This is one of the best ways to build your business.

I have also had clients continue to give me work because they liked what I did.  Whether I did the complete job or they were in a pinch and needed help.  They may also have me help them when other things come up.

You also need to keep applying for jobs.  There may be times you won’t work as hard as other days to keep getting new work.  The first example I shared with you in this article was because I was still applying for work.  I was looking for more work to add to my workload.  Come to find out, for the work I ended up getting, I can add to what I am able to do.  If they like the batch I end up doing for them, there will be more work for me.

But most important when doing this, make sure you know your skills and are willing to do what they need.  You don’t want to do something and then not be able to do to because you don’t have the skills, the time or the want to do it.

So keep going after work, it will make all the difference in your workload.  Don’t wait until you don’t have any work to start looking.


The Notebook – If You Lead a Freelancing Team or Agency

If you lead a team or agency you the notebook can be a great way to keep track of what is going on with your team members.  You may one to have one notebook just for your team members and one notebook for all the projects you have going on, even if team members are doing it.

The Team Notebook:

  • File folder for each team member
  • The folder will include a copy of their rates, samples, contact information.
  • The folder should also have a copy of the instructions and other information about the job.  All these should either be paper clipped or stapled together.
  • You may even want to include a copy of any and all invoices they send and write when you paid them.

The Project Notebook:

  • This should include the instructions and job information in the folder.  
  • Include a list of all the team members working on this project.
  • List the contact information of the client, how they want to be invoice, etc.
  • Include copies of invoices requesting payments for the project.

Of course, with either of these, you can tweak it to make it work for you.  The idea of them is to make sure you know what is going on, by whom and when it is due.  You may choose to only use one idea, but as a Team Leader, using at least one of these options is going to help you keep organized, manage projects successful and feel like you can see what is going on at any point during the project.  You don’t want to add extra to what you are doing, but you need to make sure you have everything at your fingertips.

Using the notebook idea can help you for the following reasons:

  • If you will be working at a coffee shop, going to a meeting, etc you will have the basic information to keep working.
  • You have a back up for when something ever happens to your computer.
  • It is a great way to check something if you ever get a question and are in the middle of something else and don’t want to check your computer, etc.

I would love to hear about other ideas and suggestions you may have for using the notebook idea.

My Notebook…Organization

I was telling one of my clients about my notebook/binder I have to help me with organizing my freelancing business.  She liked the idea and I am going to share it with you.  I hope to share more besides this post about organization and even the notebook.

The binder I have allows me to get important information about all my projects, and what I am doing so I have it in one place.  This can come in handy for many reasons, including:

  • If you work from many places, you have everything you need to work, no matter where it is.  
  • It allows you to be able to go to one place to look about the different projects you have going on without having to worry about opening more programs on your computer or relying on your mind.
  • It is a great way to use, no matter how many projects, clients or team members you may have.
  • Many other reasons based on what you do and how you use the binder.

Things to consider for your binder:

  • File folders with holes put in them.
  • Note paper to use for notes, to do list, etc.
  • Labels
  • Anything else you may need to keep you organized.

My binder is set up:

  • File folders for each of my clients.  I staple or paper clip notes I have printed off, instructions, etc I need to have handy about each project I have for each client.  This will allow me to keep everything I may need for any of the projects dealing with the project in one spot.  Each folder may have how often I invoice or bill the client, how I may bill them etc.  I also include a piece of note paper so I can make any necessary notes dealing with a client.  For example, I have a client who wants the articles I write to be increased as far as number of words and wants to revisit if we will stay there or not at the end of the month.  This is a great way to make those notes.  It is a way to also put deadlines in plain site.   
  • File folders for things like: Resources, Blog ideas, Business Craft ideas, blanks for future clients and projects.
  • I also keep extra paper in the binder as well.  This allows me the ability to add more to the different folders based on what I need to do, whether it is to track my time, mark where I stopped, etc.
  • I have labels in the pocket so I keep using the file folders.  This allows me to get rid of any clients info or projects that have ended for whatever reason.  Why keep buying more folders, etc.
  • Resource folder – This allows me to put articles I see that are helpful, maybe there are other things to help me with the work I do.  Since I proofread and edit, I have shortcuts and editing articles there, which can come in handy.
  • I have a sheet that has my to do list on it as well.  This allows me to look at what I have going on in my folders and make my list so.

If you have any questions, feel free to ask them and I will be happy to answer them.